“Can” refers to ability. “May” acknowledges permission. “Ought” indicates a directive. These terms apply to individuals or designated groups. “May,” if it takes the form of law or rules or standards of practice, reflects the minimum expectations established by the permission granting individual or group. “Ought” reveals the values of an individual or group.

We, as a society, often spend too much time and energy focusing on “can” and “may.” We would all benefit by lifting up “ought.” If we aim for the stars, we should easily clear our minimal acceptable “mays” and land on the moon or another planet. This goes for the hopes and dreams and goals of individuals and groups.

What “oughts” do you, do we, claim and display in words and actions? What values are they based on?

Values and Facts